About UsFounded in 2006 by Joe Allen, DealerUP is based in Grand Forks, ND. As a certified field rep for EBay Motors, Joe learned how to boost car sales with online marketing. While earning his Marketing degree and studying information systems and technology, international business and economics, Joe created DealerUP. He is committed to providing affordable and relevant products and services to regional automotive dealerships. Joe works closely with every client to see that the DealerUP system is fully utilized to increase sales and profits.
During the start-up phase of the DealerUP operations, one dealership was selected to participate in beta testing of the software and to receive our full lot solutions to test the effectiveness of the business model. The results were stunning: after six months of partnering with Golden Rule Auto Sales (Grand Forks, North Dakota), the dealership realized a 247% ROI from our service. The increase in the dealership’s lead volume led us to develop and implement a Customer Relationship Management (CRM) system specifically tailored to meet the needs of the independent and small franchise dealerships in the region. We continue to work to better serve our customers, with full lot solutions that require minimal investment and deliver big results. DealerUP is affiliated with the industry leader in inventory management software and over 90% of the country’s high volume dealerships share the technology that powers DealerUP.
Our philosophy is to offer personable customer service when partnering with each dealership’s staff and owners. Unlike traditional, out-of-the-box inventory and customer management development companies, we assist with the entire sales process to help you build your Internet presence, manage your business and close sales.
